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Just a click away. That’s the distance that that separates us today from just most of the surprise, information, solutions, contacts and experiences in life of ours and this simple click is in fact the pact to our new e-lifestyle on the World Wide Web. After its initial development as military communication resources, the web has grown and under gone numerous phases.

The first phase could be defined as the curiosity stage. Few People had access at first and even fewer had pages. Things were happening very fast, but we could only get necessary information. The second phase was the informative stage, which was still not really about information providing on the large scale, because it all took much time and require real professional to make the pages. The third stage was the about the information proper, and now on the grand scale. Thanks to massive investments made by media corporations, and start putting their material on the web. Private Corporations and government in later stages joined and added a whole new world of online services. From e-commerce to e-governance tax forms, users began to see the new possibilities of massive move from the offline to online service accessibility and exploit it.

The big breakthrough for this was the creation of broad public access to high-speed lines such as ISDN & DSL. The investments are providing their worth and the increase the people’s “pleasure” while navigating the web is highly significant.

By this stage it is no longer matters what we call it – the net, www, web, online page or whatever –definition of the particulars has lost their importance. The main thing now is the change that has produced in our lives and expectation it creates for the world to come. As we have seen the web has achieved a point where every one can and should have some identity on the web.

Make Money Online

Thousands of e-stores/websites now thrive on the Web, providing people with information and tools to purchase goods and services electronically. For small businesses, which are otherwise limited to few markets, the Internet can deliver a global market. It’s estimated that may be more than 350 million people, with another 500 million Internets projected over the next few years. If the demographics of the online community match your customer profile, that's a lot of potential new business.

First of all, how do your potential customers know about your website? It may be difficult given the amount of online clutter. To attract customers, you have to aggressively market your website. While sending bulk mails may be a good way to reach many people instantly and remain cost effective but at the same time other forms of marketing like promotional campaign, ads, and press releases may be a bit costly.

Second, what kind of products do you sell? The answer is critical, because online shoppers are reluctant to buy big-ticket items, such as furniture. The exception seems to be computer equipment. What's selling well? Airline tickets, hotels rooms, music CDs, books and software--commodity items that are already familiar. While online sales are growing rapidly, it still represents a small percentage of sales in the real world.

Remember, it takes time for people to adopt to new technology and modes of transactions. Many people remain reluctant to give out their credit card numbers over the Internet. But most analysts project healthy growth for online sales, especially as security issues are addressed.

If you've spent any time online, you've undoubtedly seen advertisements plastered all over the Web. Companies large and small pay for ad banners and links to their websites from other companies' websites.

What determines which sites attract advertisers? Sites whose audience demographics match those of the advertiser's customer base. For instance, if your company sells telecommunication services to businesses, you want to pitch your message to executives who making decisions in that area. The more targeted your audience is, the higher rate your site commands. Few sites can survive from advertising revenue alone. The amount of money spent by companies to advertise online palls in comparison to what is spent in media outlets like radio, TV and magazines.